We use proven and efficient processes in the ideation phase. We always focus on the aspects of a successful innovation: customer needs (desirability), technical feasibility, economic viability, and sustainability.
Our ideation team is interdisciplinary and focuses holistically on the early phase of product development. Together, we develop a clear understanding of customer needs, markets, and technologies and thus create the products of the future.
With our services in the area of product vision & scouting, we support you by creating new product visions or finding new business areas together with you.
Our services in the context of innovation pre-projects relate to the creation of product concepts and verification of feasibility. In an analytical-creative process, we develop new product ideas. Specifically, ideas and visions are further developed into resilient and coordinated rough concepts. In doing so, we align with customer needs, technical feasibility, economic viability, and sustainability.
